Category Rates Card CPM

Category	728 x 90	160 x 600	468 x 60	300 x 250	160 x 160	120 x 240
Run of Network	$ 10.00	$ 9.00	$ 8.00	$ 8.00	$ 7.00	$ 7.00
All Tourism Sites	$ 16.00	$ 14.40	$ 12.80	$ 12.80	$ 11.20	$ 11.20
All Sport Sites	$ 20.00	$ 18.00	$ 16.00	$ 16.00	$ 14.00	$ 14.00
All Lifestyle Sites	$ 17.00	$ 15.30	$ 13.60	$ 13.60	$ 11.90	$ 11.90
All Health Sites	$ 18.00	$ 16.20	$ 14.40	$ 14.40	$ 12.60	$ 12.60
All Entertainment Sites	$ 18.00	$ 16.20	$ 14.40	$ 14.40	$ 12.60	$ 12.60
All Business	$ 18.00	$ 16.20	$ 14.40	$ 14.40	$ 12.60	$ 12.60
Golf	$ 15.00	$ 13.50	$ 12.00	$ 12.00	$ 10.50	$ 10.50
Television	$ 32.00	$ 28.80	$ 25.60	$ 25.60	$ 22.40	$ 22.40
Online - Gaming	$ 26.00	$ 23.40	$ 20.80	$ 20.80	$ 18.20	$ 18.20
Music	$ 26.00	$ 23.40	$ 20.80	$ 20.80	$ 18.20	$ 18.20
Real Estate	$ 28.00	$ 25.20	$ 22.40	$ 22.40	$ 19.60	$ 19.60
Travel Directories	$ 27.00	$ 24.30	$ 21.60	$ 21.60	$ 18.90	$ 18.90
Business General	$ 26.00	$ 23.40	$ 20.80	$ 20.80	$ 18.20	$ 18.20

* All demographic information is supplied by each site in the category. The demographics supplied are then weighted by the number of contributoing impressions created by the site.